Digital marketing and communications

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In a crowded education market, visibility matters. MarCommEd delivers digital marketing strategies and action plans designed to help education providers attract the right students, engage parents, and stand out online.

We combine data-driven insight with sector expertise to deliver measurable results - not just clicks!

Driving enquiries, applications and engagement

    • Multi-academy trusts planning growth or consolidation

    • Primary and secondary schools seeking to increase pupil admissions

    • Education providers needing clarity, consistency and impact

    • Senior leaders and trustees responsible for reputation and engagement

    • SEO for admissions and promotion

    • Social media strategy and advertising

    • Paid search and PPC campaign management

    • Website content optimisations

    • Campaign reporting and performance analysis

    Everything we do is aligned to your recruitment cycles, intake targets, and organisational goals.

  • Strategic digital marketing helps you:

    • Increase applications, enquiries and enhance your reputation

    • Reach parents and students at key decision points

    • Improve brand awareness and trust

    • Maximise return on marketing spend

Our Process

Discovery call

Every partnership starts with a structured discovery call. This is a two-way conversation where we take time to understand your priorities, challenges and context.

We’ll discuss admissions, reputation, internal capacity and stakeholder needs — and be honest about whether we’re the right fit.

Proposal

Following a discovery, we develop a tailored proposal aligned to your objectives, timelines and capacity. This outlines the recommended approach, scope of support, timescales and investment, with clarity on what success looks like.

We don’t offer off-the-shelf solutions. Every proposal is designed to support sustainable impact and long-term value.

Onboarding

Once agreed, we onboard you as a partner and develop a clear, prioritised action plan. This sets out what we’ll do, when we’ll do it and how we’ll work together. We establish governance, communication routes and measures of progress from the outset.

This is where strategy becomes action — calmly, collaboratively and with purpose.

Book a discovery call